Iced Cake Parlour

+44 1656 372659

13 Talbot St, Maesteg CF34 9BU United Kingdom of Great Britain and Northern Ireland

Open Today: -

Quick Facts About Iced Cake Parlour

The Iced Cake Parlour has received a range of comments, both positive and negative, that reveal its strengths and weaknesses as a place for coffee and lunch. Overall, it seems to have a pleasant atmosphere, delicious food, and friendly staff. However, there are some weaknesses that should be addressed to improve the overall customer experience.

One of the strengths of the Iced Cake Parlour is its lovely atmosphere. It is described as a "friendly atmosphere" and a "haven of pleasant experience." The physical feel of the cafe is commended and it is said to have a retro vibe that adds to its charm. The staff is also praised for being friendly, approachable, and helpful. These positive comments indicate that customers enjoy spending time at the Iced Cake Parlour and feel welcomed by the staff.

Another strength mentioned by customers is the delicious food. The commenters mention various items such as brownies, cookie dough, and cupcakes that they found to be delicious. One customer even describes the bacon sandwich as "second to none." The fact that customers keep returning and recommend the food indicates that it is of high quality and enjoyable.

The Iced Cake Parlour also receives positive feedback for accommodating different dietary needs. They are said to offer gluten-free and dairy-free options most of the time, which is appreciated by customers with dietary restrictions. This shows that the Iced Cake Parlour is considerate and caters to a diverse range of customers.

Additionally, the Iced Cake Parlour seems to offer unique experiences such as the Elf High Tea. This event seems to be enjoyed by both children and adults, as it is mentioned that the nephews thoroughly enjoyed it. These special events and experiences make the Iced Cake Parlour stand out from other cafes in the area and attract customers who are looking for something different.

Despite these strengths, there are several weaknesses highlighted in the comments. One of the main weaknesses is the lack of variety in the offerings. Some customers mention that there is a limited selection, with only a few items available such as cupcakes. This can be disappointing for customers who are looking for a wider range of choices. It is suggested that the Iced Cake Parlour should expand their offerings to include items like cheesecake, stuffed cookies, and macarons to appeal to a larger customer base.

Another weakness is the inconsistency in service. While some customers praise the friendly and helpful staff, others mention negative experiences with rude and curt replies. The examples given include a lack of Welsh cakes, a cash-only policy, and a refusal to provide a second pot of tea without payment. These incidents indicate poor customer care and a lack of professionalism. The Iced Cake Parlour should address these issues and ensure that all staff members provide consistent and courteous service to maintain customer satisfaction.

Additionally, it is mentioned that the Iced Cake Parlour's decorum and customer care have declined over time. This is a significant weakness as it suggests that the cafe has not maintained its standards and has become less appealing to customers. It is important for the Iced Cake Parlour to address these concerns and prioritize excellent customer service to regain the trust and loyalty of their clientele.

In conclusion, the Iced Cake Parlour has several strengths, including a lovely atmosphere, delicious food, and accommodating options for different dietary needs. However, there are also weaknesses that need to be addressed, such as a limited selection of offerings and inconsistent customer service. By expanding their menu and improving their service standards, the Iced Cake Parlour has the potential to become a top choice for coffee, lunch, and sweet treats in Maesteg.

Best TL Reviews

Lovely place to meet friends for coffee or lunch. Cash only at the till though.

Delicious food and amazing service. I have been here before and this is always venue of choice for when I come to visit my mother.

Was second customer through the door on a Saturday morning and found fairly scant offerings. Just a few brownies, few cookie dough, no cheesecake, no stuffed cookies, no macarons. The only confectionery in plentiful supply was cupcakes.

The items I bought were delicious though!

This little establishment could be seen as a jewel in the crown of Maesteg. It should not detract from the quality of the place in the reader's mind when one writes that the competition is not great, but that simply in my opinion, is the case. This unfortunate position merely makes iced cake parlour more of a haven of pleasant experience both in terms of the delicacies on offer and the friendly professional service of staff.

Update. June 2022.

Jewel clouded.

The physical feel of the cafe has not changed and it seems to remain popular, however I find less to commend the service these days.

In the space of about twenty minutes recently, three of my politely put requests simply generated negative and curt replies.

eg.

"May I have a Welsh cake please?"

"Haven't got any"

I took a Visa card from my wallet as this is always the way I have paid for years.

The directive, barked:

"Cash only" and a finger pointing at a scribbled note on the old cash machine.

I asked for a second pot of tea with:

"May I have another pot of tea please?" - as I returned to the counter with cash and my first empty pot

The response

"You'll have to pay for it - we don't do refills"

Sufficng of the attitude presenting I said

"Yes if course I had assumed that"

It's a huge shame that a place with such potential seems to accept such poor customer care to its clientele.

I used to enjoy calling there - now I call simply for the pleasing physical environment built by others in the past and I try to ignore the lack of decorum - total lack of decorum -- in the service.

Had a coffee with a bacon sandwich. I commented to them that the sandwich (as usual) is second to none. In fact it's the second this week.... As always highly recommended!

This place has a friendly atmosphere, friendly staff and great cakes in all varietys.

Myself and my wife took our nephews to the Elf High Tea yesterday and needless to say they both thoroughly enjoyed it.

If your just looking for a cuppa, some food or a sweet treat - Iced Cake Parlour is definitely where to head.

This place is excellent for me, they do gluten free, and dairy free products most of the time. Food is well cooked and nicely presented, staff are always present, helpful approachable. It's always a pleasant experience eating at Iced. Four stars coz there's always room for improvement.

Needed a coffee when arriving in Maesteg, tried this rather retro café and loved the atmosphere, and served by really helpful staff. So good we returned for lunch, and had a lovely snack lunch and thoroughly enjoyed the experience. We must return next time we're in Maesteg. 5 stars from all three of us!